AT&T and USA Gymnastics recently announced their effort to give a behind-the- scenes look at the nation's top gymnasts in a 25-episode online series, USA Gymnastics: Behind the Team, as they prepare to represent their country on the world stage through 2008. The series will be included as exclusive content available on the AT&T blue room Team USA site
"Behind the Team will provide an insider's look at the USA Gymnastics story over the next 17 months," said Steve Penny, president of USA Gymnastics. "This series will chronicle the athletes, coaches, events and training activities that combine to produce some of the finest gymnasts in the world and prepare them for international competition. Behind the Team will also help people understand how the sport and the U.S. training system have evolved over time."
"Through more than two dozen webisodes, this series will explore the world of one of the most watched sports in the Olympic movement," said Jason Simpson, director of Olympic integration, AT&T. "With such great consumer demand for Olympic sports content, AT&T is thrilled to exclusively offer this compelling program leading up to the 2008 Beijing games."
The Behind the Team online series will include interviews with current and former athletes and coaches, as well as video of training camps and competitions. The first webisode will debut on the AT&T blue room in April 2007, with new webisodes introduced through August 2008. Webisodes will also be archived on the site.
AT&T is an official partner of the U.S. Olympic Team and USA gymnastics, providing financial support, products and services to America's athletes. AT&T will serve as the official telecommunications services partner of the U.S. Olympic Team for the 2008 Olympic Games in Beijing, China.
For more information, check out the AT&T press release.
